{"id":48442,"date":"2024-07-10T10:00:00","date_gmt":"2024-07-10T08:00:00","guid":{"rendered":"https:\/\/www.furious-squad.com\/mastering-agency-metrics-the-ultimate-guide-for-growth-and-efficiency-2\/"},"modified":"2026-07-02T15:43:48","modified_gmt":"2026-07-02T13:43:48","slug":"mastering-agency-metrics-guide","status":"publish","type":"post","link":"https:\/\/www.furious-squad.com\/en\/mastering-agency-metrics-guide\/","title":{"rendered":"11 KPIs to Monitor Closely to Run a Profitable Agency"},"content":{"rendered":"<p data-start=\"181\" data-end=\"407\">You run an agency. You manage teams, projects, clients, sales, delivery, reporting, billing\u2026 And sometimes you find yourself wondering: <em data-start=\"363\" data-end=\"407\">Is all of this really profitable?<\/em> <\/p>\n<p data-start=\"409\" data-end=\"565\">The truth is that many agencies operate on instinct. Or blindly. Whether due to a lack of time, a lack of tools, or simply a lack of good metrics.  <\/p>\n<p data-start=\"567\" data-end=\"779\">So we\u2019ve decided to make your life easier. Here are the 11 essential KPIs to help you regain control of your business, ask the right questions\u2026 and get concrete, actionable answers backed by data. <\/p>\n<style>\/*! elementor - v3.22.0 - 17-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\n<p>\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.furious-squad.com\/wp-content\/uploads\/2024\/07\/29-1024x1024.png\" alt=\"\" srcset=\"https:\/\/www.furious-squad.com\/wp-content\/uploads\/2024\/07\/29-1024x1024.png 1024w, https:\/\/www.furious-squad.com\/wp-content\/uploads\/2024\/07\/29-300x300.png 300w, https:\/\/www.furious-squad.com\/wp-content\/uploads\/2024\/07\/29-150x150.png 150w, https:\/\/www.furious-squad.com\/wp-content\/uploads\/2024\/07\/29-768x768.png 768w, https:\/\/www.furious-squad.com\/wp-content\/uploads\/2024\/07\/29-24x24.png 24w, https:\/\/www.furious-squad.com\/wp-content\/uploads\/2024\/07\/29-48x48.png 48w, https:\/\/www.furious-squad.com\/wp-content\/uploads\/2024\/07\/29-96x96.png 96w, https:\/\/www.furious-squad.com\/wp-content\/uploads\/2024\/07\/29.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<style>\/*! elementor - v3.22.0 - 17-06-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style>\n<h2>Financial KPIs<\/h2>\n<h3>1. Total Revenue<\/h3>\n<p data-start=\"823\" data-end=\"904\">What you earn each month is the foundation. But that&#8217;s just the beginning. <\/p>\n<p data-start=\"906\" data-end=\"1035\">Rising revenue is always reassuring. But be careful: a single number never tells the whole story. <\/p>\n<p data-start=\"1037\" data-end=\"1063\">What to watch:<\/p>\n<ul data-start=\"1064\" data-end=\"1187\">\n<li data-start=\"1064\" data-end=\"1092\">\n<p data-start=\"1066\" data-end=\"1092\">By month, quarter, year<\/p>\n<\/li>\n<li data-start=\"1064\" data-end=\"1092\">\n<p data-start=\"1066\" data-end=\"1092\">By type of offer or project<\/p>\n<\/li>\n<li data-start=\"1125\" data-end=\"1187\">\n<p data-start=\"1127\" data-end=\"1187\">By comparing with N-1 (to anticipate seasonal lows)<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1189\" data-end=\"1281\">The trap: relying on strong revenue while <a href=\"https:\/\/www.furious-squad.com\/en\/understanding-and-calculating-margin\/\">margins<\/a> are plummeting. Stay clear-headed. <\/p>\n<h3>2. Revenue per employee<\/h3>\n<p data-start=\"1336\" data-end=\"1415\">A good indicator of your collective effectiveness\u2014and of your future profit margins. <\/p>\n<p data-start=\"1417\" data-end=\"1539\">It&#8217;s simple: if your revenue isn&#8217;t growing in proportion to your workforce, you&#8217;re diluting your profitability.<\/p>\n<p data-start=\"1541\" data-end=\"1618\">How to calculate it:<br \/><br data-start=\"1566\" data-end=\"1569\"><\/p>\n<ul>\n<li data-start=\"1541\" data-end=\"1618\">Total revenue \u00f7 number of productive employees<\/li>\n<\/ul>\n<p data-start=\"1620\" data-end=\"1807\">Target: between \u20ac100,000 and \u20ac130,000 per year per employee in a <a style=\"font-weight: normal;\" href=\"https:\/\/www.furious-squad.com\/en\/profitable-organized-agencies\/\">well-structured agency <\/a>.<br data-start=\"1721\" data-end=\"1724\"><br \/>Below that? It&#8217;s time to reevaluate your pricing, your workload, or your projects. <\/p>\n<h3>  The gross margin rate<\/h3>\n<p>The number that turns a \u201cgreat project\u201d into a \u201creal profit driver.\u201d<\/p>\n<p>It measures what you earn after paying the people who carry out the project, but before fixed costs. In short, it&#8217;s the operating margin. <\/p>\n<p>Key thresholds:<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">60%: top<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">40 to 60%: acceptable<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">&lt;40%: Caution, Danger\n<\/li>\n<\/ul>\n<p>Track this systematically for each project. It\u2019s your best tool for monitoring on-site performance. <\/p>\n<h3>Available cash<\/h3>\n<p data-start=\"5633\" data-end=\"5686\">The most basic KPI\u2026 but also the most vital one.<\/p>\n<p data-start=\"5688\" data-end=\"5862\">We\u2019re talking here about your actual <a href=\"https:\/\/www.furious-squad.com\/en\/branch-financial-management-aiming-for-profitability\/\">cash flow<\/a> \u2014the one that lets you sleep soundly (or not), and the one that helps you weather unexpected events, late payments, and slow periods.  <\/p>\n<p data-start=\"5864\" data-end=\"5878\">Coming up:<\/p>\n<ul data-start=\"5879\" data-end=\"6025\">\n<li data-start=\"5879\" data-end=\"5923\">\n<p data-start=\"5881\" data-end=\"5923\">Every week, not once a quarter<\/p>\n<\/li>\n<li data-start=\"5924\" data-end=\"5957\">\n<p data-start=\"5926\" data-end=\"5957\">With an easy-to-read dashboard<\/p>\n<\/li>\n<li data-start=\"5958\" data-end=\"6025\">\n<p data-start=\"5960\" data-end=\"6025\">Forecast (current cash + cash to be received \u2013 future expenses)<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"6027\" data-end=\"6131\">Tip: Keep track of your working capital requirements ( <a href=\"https:\/\/www.furious-squad.com\/en\/proactive-financial-management-anticipate-peak-periods\/\">WCR<\/a> ) to anticipate future cash flow pressures.<\/p>\n<h2>Operational KPIs<\/h2>\n<h3>The occupancy rate (or load)<\/h3>\n<p data-start=\"1855\" data-end=\"1920\">A busy schedule, yes. But not at any cost. <\/p>\n<p data-start=\"1922\" data-end=\"2078\">This KPI measures the time actually billed compared to the available time.<br data-start=\"1994\" data-end=\"1997\"\/>Too low = underutilization. Too high = risk of burnout and a decline in quality. <\/p>\n<p data-start=\"2080\" data-end=\"2179\">Health goal: between 75% and 85%<br data-start=\"2119\" data-end=\"2122\"\/>To be tracked: by employee, by team, weekly<\/p>\n<p data-start=\"2181\" data-end=\"2305\">The right approach: compare it to the project margin rate. An employee who is overloaded but poorly assigned remains unprofitable. <\/p>\n<h3>Profit per customer<\/h3>\n<p data-start=\"3287\" data-end=\"3355\">Because a good client isn&#8217;t just a name on a slide.<\/p>\n<p data-start=\"3357\" data-end=\"3490\">Some clients tie up your best talent for a meager profit margin. Others pose little of a challenge but bring in a lot of revenue. <\/p>\n<p data-start=\"3492\" data-end=\"3506\">Analyze:<\/p>\n<ul data-start=\"3507\" data-end=\"3596\">\n<li data-start=\"3507\" data-end=\"3533\">\n<p data-start=\"3509\" data-end=\"3533\">Time Spent vs. Revenue Generated<\/p>\n<\/li>\n<li data-start=\"3534\" data-end=\"3556\">\n<p data-start=\"3536\" data-end=\"3556\">Overall Margin Rate<\/p>\n<\/li>\n<li data-start=\"3557\" data-end=\"3596\">\n<p data-start=\"3559\" data-end=\"3596\">Cost of follow-ups, meetings, and unforeseen expenses<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3598\" data-end=\"3710\">Practical step: Categorize your customers (A-B-C) to focus your energy where it really pays off.<\/p>\n<h2>Project Management KPIs<\/h2>\n<h3>Profitability by Project<\/h3>\n<p data-start=\"2781\" data-end=\"2854\">Spoiler: It&#8217;s not always the most visible thing that pays off the most.<\/p>\n<p data-start=\"2856\" data-end=\"3022\">A high-profile project can require weeks of work for a modest return. Conversely, a low-key but well-defined project can yield high returns. <\/p>\n<p data-start=\"3024\" data-end=\"3037\">Measure:<\/p>\n<ul data-start=\"3038\" data-end=\"3134\">\n<li data-start=\"3038\" data-end=\"3062\">\n<p data-start=\"3040\" data-end=\"3062\">Revenue vs. Actual Time Spent<\/p>\n<\/li>\n<li data-start=\"3038\" data-end=\"3062\">\n<p data-start=\"3040\" data-end=\"3062\">Cost of resources mobilized<\/p>\n<\/li>\n<li data-start=\"3063\" data-end=\"3095\">\n<p data-start=\"3065\" data-end=\"3095\">Differences Between the Budgeted and Actual Amounts<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3136\" data-end=\"3246\">Objective: Identify the flagship projects\u2026 and those that should never be accepted again without revising their scope.<\/p>\n<h3>Breakdown of Projects by Type<\/h3>\n<p data-start=\"4731\" data-end=\"4792\">An unbalanced portfolio is like a house of cards.<\/p>\n<p data-start=\"4794\" data-end=\"4929\">Too many complex packages? Too many small, low-margin projects? Too many recurring customers but no new ones? Analyze your mix.   <\/p>\n<p data-start=\"4931\" data-end=\"4943\">Follow:<\/p>\n<ul data-start=\"4944\" data-end=\"5062\">\n<li data-start=\"4944\" data-end=\"4981\">\n<p data-start=\"4946\" data-end=\"4981\">Percentage of recurring projects vs. one-time projects<\/p>\n<\/li>\n<li data-start=\"4944\" data-end=\"4981\">\n<p data-start=\"4946\" data-end=\"4981\">Percentage of fixed-price projects vs. time-and-materials projects<\/p>\n<\/li>\n<li data-start=\"5018\" data-end=\"5062\">\n<p data-start=\"5020\" data-end=\"5062\">Percentage of strategic vs. opportunistic customers<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"5064\" data-end=\"5181\">Why this is key: because your agency&#8217;s stability depends as much on your projects as it does on your cash flow.<\/p>\n<h3>Amount Remaining to Be Billed<\/h3>\n<p data-start=\"5217\" data-end=\"5281\">All work deserves pay. But you still have to bill for it. <\/p>\n<p data-start=\"5283\" data-end=\"5428\">Between the completion of a project and the issuance of an invoice, there is sometimes\u2026 too much time. The \u201coutstanding balance\u201d alert notifies you of any overlooked receivables. <\/p>\n<p data-start=\"5430\" data-end=\"5459\">Coming up every week:<\/p>\n<ul data-start=\"5460\" data-end=\"5515\">\n<li data-start=\"5460\" data-end=\"5472\">\n<p data-start=\"5462\" data-end=\"5472\">Per customer<\/p>\n<\/li>\n<li data-start=\"5460\" data-end=\"5472\">\n<p data-start=\"5462\" data-end=\"5472\">By <a href=\"https:\/\/www.furious-squad.com\/en\/solution\/project-management\/\">project manager<\/a><\/p>\n<\/li>\n<li data-start=\"5494\" data-end=\"5515\">\n<p data-start=\"5496\" data-end=\"5515\">By type of assignment<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"5517\" data-end=\"5598\">A quick reminder: a completed, unbilled project = one month less cash on hand.<\/p>\n<h2>Sales KPIs<\/h2>\n<h3>  The quote conversion rate<\/h3>\n<p data-start=\"3761\" data-end=\"3845\">A good way to gauge your sales effectiveness\u2014and the clarity of your offers.<\/p>\n<p data-start=\"3847\" data-end=\"4017\">Sending out 10 quotes just to land a project is exhausting (and worrisome). A good conversion rate comes from a well-qualified pipeline and a proposal that hits the mark. <\/p>\n<p data-start=\"4019\" data-end=\"4097\">Target: &gt;30%<br data-start=\"4047\" data-end=\"4050\"\/>To be tracked: by sales representative, by offer type<\/p>\n<p data-start=\"4099\" data-end=\"4210\">If you&#8217;re way off the mark: review your proposals, adjust your targeting, or shorten your cycles.<\/p>\n<h3>Average time to sell<\/h3>\n<p data-start=\"4251\" data-end=\"4334\">How long does it take you to sign a deal? The answer might be a real shocker. <\/p>\n<p data-start=\"4336\" data-end=\"4446\">A sales cycle that\u2019s too long ties up your salespeople, undermines your forecasts, and delays your cash inflows.<\/p>\n<p data-start=\"4448\" data-end=\"4463\">To be measured:<\/p>\n<ul data-start=\"4464\" data-end=\"4533\">\n<li data-start=\"4464\" data-end=\"4512\">\n<p data-start=\"4466\" data-end=\"4512\">Number of days between initial contact and signing<\/p>\n<\/li>\n<li data-start=\"4513\" data-end=\"4533\">\n<p data-start=\"4515\" data-end=\"4533\">By Project Type<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"4535\" data-end=\"4675\">Tip: Identify bottlenecks (e.g., waiting for a quote, internal approval on the client\u2019s side) and automate whatever you can.<\/p>\n<h2>What you don&#8217;t measure controls you<br \/>\n<\/h2>\n<p data-start=\"6199\" data-end=\"6345\">Don&#8217;t let yourself be misled by impressions or guesswork anymore. The right KPIs give you the power to make informed decisions. <\/p>\n<p data-start=\"6347\" data-end=\"6591\">The key is not to get lost in it all. That\u2019s why we designed Furious: a dashboard built for agencies that lets you track all these metrics in real time\u2026 no Excel files, no re-entering data, no hassle. <\/p>\n<p data-start=\"6593\" data-end=\"6716\">Want to see what stress-free driving is like?<br \/><br data-start=\"6659\" data-end=\"6662\">Request your free demo. And take back control. <\/p>\n<p>\t\t\t<a href=\"https:\/\/www.furious-squad.com\/en\/contact\/\"><br \/>\n  Request a demo<br \/>\n\t\t\t\t\t<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You run an agency. You manage teams, projects, clients, sales, delivery, reporting, billing\u2026 And sometimes you find yourself wondering: Is all of this really profitable? The truth is that many agencies operate on instinct. Or blindly. Whether due to a lack of time, a lack of tools, or simply a lack of good metrics. So [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":44003,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[441],"tags":[],"class_list":["post-48442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-en-ok"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"You run an agency. You manage teams, projects, clients, sales, delivery, reporting, billing\u2026 And sometimes you find yourself wondering: Is all of this really profitable? The truth is that many agencies operate on instinct. Or blindly. Whether due to a lack of time, a lack of tools, or simply a lack of good metrics. So\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Juliette Saez-Lopez\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.furious-squad.com\/en\/mastering-agency-metrics-guide\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Furious squad \u2013 Pilotez projets, \u00e9quipes et rentabilit\u00e9 au m\u00eame endroit.\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"11 KPIs to Monitor Closely to Run a Profitable Agency\" \/>\n\t\t<meta property=\"og:description\" content=\"You run an agency. You manage teams, projects, clients, sales, delivery, reporting, billing\u2026 And sometimes you find yourself wondering: Is all of this really profitable? The truth is that many agencies operate on instinct. Or blindly. Whether due to a lack of time, a lack of tools, or simply a lack of good metrics. So\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.furious-squad.com\/en\/mastering-agency-metrics-guide\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2024-07-10T08:00:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-07-02T13:43:48+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"11 KPIs to Monitor Closely to Run a Profitable Agency\" \/>\n\t\t<meta name=\"twitter:description\" content=\"You run an agency. You manage teams, projects, clients, sales, delivery, reporting, billing\u2026 And sometimes you find yourself wondering: Is all of this really profitable? The truth is that many agencies operate on instinct. Or blindly. Whether due to a lack of time, a lack of tools, or simply a lack of good metrics. So\" \/>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"11 KPIs to Monitor Closely to Run a Profitable Agency","description":"You run an agency. You manage teams, projects, clients, sales, delivery, reporting, billing\u2026 And sometimes you find yourself wondering: Is all of this really profitable? The truth is that many agencies operate on instinct. Or blindly. Whether due to a lack of time, a lack of tools, or simply a lack of good metrics. So","canonical_url":"https:\/\/www.furious-squad.com\/en\/mastering-agency-metrics-guide\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":null,"og:locale":"en_US","og:site_name":"Furious squad \u2013 Pilotez projets, \u00e9quipes et rentabilit\u00e9 au m\u00eame endroit.","og:type":"article","og:title":"11 KPIs to Monitor Closely to Run a Profitable Agency","og:description":"You run an agency. You manage teams, projects, clients, sales, delivery, reporting, billing\u2026 And sometimes you find yourself wondering: Is all of this really profitable? The truth is that many agencies operate on instinct. Or blindly. Whether due to a lack of time, a lack of tools, or simply a lack of good metrics. So","og:url":"https:\/\/www.furious-squad.com\/en\/mastering-agency-metrics-guide\/","article:published_time":"2024-07-10T08:00:00+00:00","article:modified_time":"2026-07-02T13:43:48+00:00","twitter:card":"summary_large_image","twitter:title":"11 KPIs to Monitor Closely to Run a Profitable Agency","twitter:description":"You run an agency. You manage teams, projects, clients, sales, delivery, reporting, billing\u2026 And sometimes you find yourself wondering: Is all of this really profitable? The truth is that many agencies operate on instinct. Or blindly. Whether due to a lack of time, a lack of tools, or simply a lack of good metrics. So"},"aioseo_meta_data":{"post_id":"48442","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_custom_url":null,"og_image_custom_fields":null,"og_image_url":null,"og_image_width":null,"og_image_height":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_image_url":null,"twitter_title":null,"twitter_description":null,"schema_type":"default","schema_type_options":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"limit_modified_date":false,"ai":null,"breadcrumb_settings":null,"seo_analyzer_scan_date":null,"created":"2026-06-25 08:25:02","updated":"2026-07-02 15:28:17"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.furious-squad.com\/en\/\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.furious-squad.com\/en\/category\/business-en-ok\/\" title=\"Business\">Business<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t11 KPIs to Monitor Closely to Run a Profitable Agency\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.furious-squad.com\/en\/"},{"label":"Business","link":"https:\/\/www.furious-squad.com\/en\/category\/business-en-ok\/"},{"label":"11 KPIs to Monitor Closely to Run a Profitable Agency","link":"https:\/\/www.furious-squad.com\/en\/mastering-agency-metrics-guide\/"}],"_links":{"self":[{"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/posts\/48442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/comments?post=48442"}],"version-history":[{"count":2,"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/posts\/48442\/revisions"}],"predecessor-version":[{"id":113866,"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/posts\/48442\/revisions\/113866"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/media\/44003"}],"wp:attachment":[{"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/media?parent=48442"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/categories?post=48442"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.furious-squad.com\/en\/wp-json\/wp\/v2\/tags?post=48442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}