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How much did your last pre-sale cost?

In the service professions, we sell time for money. As such, it is not easy to evaluate the time spent by the teams on a project that has been awarded (and therefore billable)… It is not easier to quantify in hard cash what your last pre-sale cost: the competition for Fleuri-Michou.

Do you know how to calculate the cost of your last pre-sale?

The cost of your pre-sale: the beautiful competition without a penny​

Indeed, in the vast majority of cases, you will not be paid for the time spent anyway. From the time of the strategic planner to the creative director and the project manager. In the world of communication and more broadly, of service companies, it’s the game, poor Lucette. However, how can you manage your agency/consulting firm/ESN/architectural firm (delete as appropriate) without knowing how to financially evaluate this time spent and manage the necessary resources?

No wet fingers for pre-sales!

A pre-sales project is a project in itself. You need to plan resources, anticipate feedback and corrections, and often come up with several ideas.

And if you call in one or more freelancers, your pre-sales begins to add up.

Yes, the DC you charge the customer 900 euros/day technically costs the same amount for the time spent working on the project. And with no certainty that this cost will be paid by the (future) customer, should you not be the best. Competence generally leaves 1 chance in 3 or even 5 of winning… pre-sales!

Translated with DeepL.com (free version)

The cost of your pre-sales: calculate the load with Furious

Furious was designed by and for agency managers, and that makes all the difference.

We’ve designed dashboards specifically for pre-sales, to help you calculate your workload as accurately as possible. But also to anticipate over-investment and provision resources where necessary.

The cherry on top? Furious will send you automatic alerts if your pre-sales time dangerously exceeds your project budget.

You’ll also be able to know the cost of your pre-sales to the nearest euro. But also the cost of converting a sales rep, service or product!

In short, it’s the perfect way to get some peace of mind in the midst of a stressful business year.

Good luck!

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